Hawke’s Bay

Amazing weather, photogenic Art Deco architecture, a seaside town, and more than 70 wineries are just some of the reasons to take time out in New Zealand’s oldest wine region.

Te Matau-a-Māui Hawke’s Bay is the country’s leading producer of red wine and is blessed with a Mediterranean climate, traditional farmers markets, and fabulous produce. Cycle the vineyards and coastal pathways, experience al fresco dining and culinary trails, and enjoy the stunning scenery.

Known for

Bordeaux-style blended reds and Chardonnay.

Food and wine country

As an official Great Wine Capital of the World, no trip to Hawke’s Bay would be complete without a visit to some of the region's renowned wineries, cellar doors, and tap rooms. With well-known names like Craggy Range, Mission Estate, and Church Road, the region is famous for full-bodied reds and complex chardonnay. You can also pick up a great coffee, craft beer, or apple cider.

When feeling peckish, satisfy your hunger with the delicious local food options found at local restaurants, cafés, farmers’ markets, and artisan producers. Take a self-guided tour using the Wine & Food Map or travel with a local guide by van, bicycle, or even helicopter.

Hawke’s Bay highlights

You’ll be spoilt for choice with the wealth of natural attractions on your doorstep and a thriving art scene to explore. Hike, bike, or drive up Te Mata Peak for spectacular views in every direction, or take a trip east of Hastings to Te Kauwae-a-Māui/Cape Kidnappers, home to the largest and most accessible gannet colony in the world.

Make sure you include a visit to the Art Deco Capital of New Zealand Napier City, to discover the highest concentration of Art Deco buildings anywhere in the world.

Must-visit events

Time your visit with one of Hawke’s Bay’s Art Deco, food and wine, and music events. Savour all the best parts of Hawke’s Bay’s wine and food offerings at F.A.W.C! Food and Wine Classic or Harvest Hawke’s Bay festivals. Many wineries host music events throughout the year, including the iconic Mission Concert at Mission Estate Winery.

The Art Deco Festival Napier is one to tick off the bucket list, attracting over 40,000 participants from all over New Zealand and around the world. The whole region steps back in time to experience life between the 1920s and 1940s, with more than 200 events, including outdoor concerts, vintage car parades, fashion shows, dining experiences, Great Gatsby picnics, and so much more.

Ready to savour the Classic New Zealand Wine Trail?